You have several options when building a website for your writing business or personal brand and blog. However, one of the most affordable and user-friendly choices available is WordPress. As a business owner or entrepreneur, you need a platform that provides the tools and features necessary to create a professional site without spending too much revenue or time. WordPress makes creating a website with the most up-to-date features and tools easy without needing extensive coding knowledge or hiring outside help. Here are six reasons why you should consider using WordPress for your website.

Affordability

One of the main reasons why WordPress is so popular among business owners and entrepreneurs is its affordability. Unlike other website builders requiring monthly subscriptions or hefty one-time fees, WordPress is an open-source platform that’s completely free. You’ll only need to pay for hosting and a domain name, which can be obtained at a fraction of the cost compared with other website-building platforms.

Adaptability

WordPress provides exceptional adaptability, enabling you to develop a website that’s tailored to your specific requirements and tastes. With so many themes and plug-ins at your disposal, you can effortlessly personalise your site’s look and features without any programming expertise. WordPress offers the necessary tools and resources to accomplish your goal, whether you aim to create a blog, a portfolio site or an e-commerce store.

Ease of use

Part of a computer screen showing WordPress where it displays Add New Post

Another reason to build your website with WordPress is that, even if you’re not technologically inclined, WordPress makes creating and managing your website easy. The platform’s intuitive interface makes it simple to add new pages, posts and media files as well as to update existing content. Plus, with the inclusion of the Gutenberg editor, creating visually appealing layouts is now easier than ever.

SEO-friendly

In today’s competitive online landscape, it’s crucial for your website to rank highly in search engine results. WordPress is well-known for its SEO-friendly features, such as clean and efficient code, fast-loading pages and built-in support for XML sitemaps. You can further enhance your site’s SEO by installing popular plug-ins, such as Yoast SEO or All in One SEO Pack.

Scalability

As your business grows, so too must your website. WordPress is highly scalable, allowing you to easily expand your site’s functionality and content without any hassle. Whether you need to publish more blog posts, add pages to your site or add new products to your online store, WordPress will handle it all with ease.

Large community and support

Someone typing at a computer wearing a T-shirt with the WordPress logo on it and a mug on the desk with WordPress written on it

The WordPress community is vast and incredibly supportive. If you ever encounter an issue or need help with your website, you can visit numerous online forums, blogs and resources. Plus, with thousands of developers constantly working on new themes and plug-ins, you can be confident that your website will always have access to the latest features and updates.

Choosing WordPress as your website-building platform is smart for a success-minded business owner or entrepreneur. WordPress is not only affordable and easy to use but it also offers a vast community of support, advanced customisation options, plenty of themes to choose from and the ability to easily scale your website.

So now that you know the benefits of using WordPress, why not start creating your site today?!

Image credits

Main image: Kevin Phillips on Pixabay. Second image: Werner Moser on Pixabay. Third image: Fikret tozak on Unsplash.Disclaimer: Some of the links in my content may be affiliate links. This means that I’ll earn a commission at no extra cost to you if you make a purchase through those links. Thank you in advance if you do!